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Parent Engagement

Talk to the person who signs off.

When a school leaver enquires, a parent usually weighs in on cost, course outcomes and support. Most providers only ever speak to the student. Parent Engagement gives parents their own conversation.

The agent answers their questions from your approved course information, addresses concerns about cost, outcomes and support, and keeps the application moving.

Get a demo trained on your data How we handle compliance
Calls handled
8,000+
calls a week in production
Qualified outcome rate
12%
of real conversations become a qualified outcome
Time to go live
Days
to go live, not months

How it runs

What the agent does with each lead

  1. 01

    Bring the parent in

    For school leavers, the parent or guardian involved in the decision gets their own conversation.

  2. 02

    Answer their questions

    Cost, payment options, course outcomes, student support. Answers come from your approved course information.

  3. 03

    Move the application forward

    The agent books a call with your team or sends the next step, so the parent’s questions do not stall the enrolment.

From enquiry to your sales team

  1. Step 1

    Enquiry lands

    A new or dormant lead enters the campaign from your CRM.

  2. Step 2

    SMS and call

    The agent texts, then calls. It says it is an AI agent and that the call is recorded.

  3. Step 3

    Discovery

    A real conversation about goals and circumstances, then course matching and first objections.

  4. Step 4

    Qualified?

    If not, the lead is tagged with a reason and removed. If yes, it goes to your team.

  5. Step 5

    Handover

    A warm transfer on a dedicated line, or an appointment booked into your sales diary.

What your sales team receives

  • The student on the line, or a booked time the student chose
  • The course they matched to and what they want from it
  • The outcome and qualification reason recorded against the lead in your CRM
  • The call recording and transcript, scored against your compliance rules
  • Opt-out requests applied the same day across voice and SMS

The agent does the first contact and qualification. Your team does the enrolling.

Who it suits

Built for providers like these

  • Providers recruiting school leavers.
  • Courses where cost or outcomes are the main objection at home.

Going live

Live in days, not months

  1. Kickoff

    We map your courses, lead types, sales process and the compliance rules for your market.

  2. Agent build

    We build the agent and train its knowledge base on your approved course information.

  3. CRM and calendar

    We connect your CRM and sales diary so outcomes, bookings and opt-outs land where your team works.

  4. Compliance and QA

    We set call scoring for your market and test the agent against hard scenarios, including vulnerable and aggressive callers.

  5. Live

    The agent goes live in days, not months. From then we review call and campaign data every week and refine.

Pricing

Pick the model that fits

Parent Engagement runs inside Rapid Lead Response or Lead Reactivation, or on its own. We scope it with you on a call.

Voice, SMS, AI and infrastructure costs are included in every model. See all pricing models.

FAQ

Parent Engagement questions

Does Parent Engagement run on its own?

Yes. It runs on its own or inside Rapid Lead Response and Lead Reactivation.

What questions can it answer?

Questions about cost, payment options, course outcomes and student support, drawn from your approved course information. Anything it cannot answer goes to your team.

Hear the agent on your own courses.

We build a working demo from your courses, lead types and compliance rules, so you hear exactly what your students would hear.

Get a demo trained on your data

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